Founded in 2015, Tapi has launched a number of innovative ideas to take on Britain’s biggest flooring retailer. One of these is a fleet of mobile showrooms that can visit customers’ homes to help them select their perfect carpets.
Another is a new Delivery & Care Package that includes delivery, removal of your old flooring, a tidy up and vacuum for PS35. The company has a strong relationship with its suppliers and can offer competitive prices for the installation of flooring at your home or business.
Is Tapi the same as Carpetright?
The firm also aims to become the UK’s leading floorcoverings operator within five years and has plans to open 200 stores like Carpet shops London. However, the company is still a long way from catching rival Carpetright which has more than 300 stores.
Launched by Lord Harris’s son Martin, Tapi has opened 137 stores so far and is aiming to expand its presence into the rest of the UK. Its ambition is to become a national brand with a double-digit market share and has extra cash to help it achieve this thanks to PS16 million of investment from its largest backers, including Lord Harris himself.
Tapi’s chairman is Sir Harry Djanogly and it has a large group of ex-Carpetright executives on its management team. Among them are Martin Harris, who is VP and MD of retail, and Will Barker, one of its most significant investors.
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